Global Sales Enablement & Transformation Leader
Mike McKeown
About Me
mikesmckeown@gmail.com
+44 7785 362 573
Driving revenue growth by building high-impact enablement programs, scaling sales cultures, and embedding AI into global sales organisations.
Executive Snapshot
With over 30 years in global technology leadership, I have built and led Sales Enablement functions at Cisco, Kaltura, and Verimatrix. My work spans onboarding, playbooks, CRM discipline, and AI-driven sales intelligence — consistently improving win rates, forecast accuracy, and sales team performance. I combine technical depth, commercial acumen, and motivational leadership to help organisations scale revenue faster.
Key Achievements in Sales Enablement
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Built first global Sales Enablement function at Kaltura – unified training, playbooks, and onboarding across EMEA and US.
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Transformed forecasting discipline at Verimatrix & Kaltura – Salesforce SSOT adoption delivered +30% forecast accuracy and +10% pipeline quality.
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Embedded AI into sales workflows – developed AI-assisted RFP automation (80% accurate, <20% manual edits) cutting days off proposals and boosting win rates.
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Global training & culture change – delivered enablement programmes consistently rated 4.7–4.9/5, shifting sellers from feature-pitching to outcome-based conversations.
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Motivational leadership – recognised for building high-trust, high-performance cultures and mentoring future leaders.
My Approach
Successful enablement is about removing friction, empowering sellers, and embedding a winning culture.
My style blends:
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Data discipline – making CRM the single source of truth, using analytics to drive behaviour.
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Empathetic coaching – helping individuals and teams build confidence and adapt.
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Carrot and stick adoption – dashboards and tangible benefits combined with clear accountability.
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Innovation – embedding AI tools to give sales teams speed, precision, and competitive edge.
Recognition
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“The best manager I ever had at Cisco.” – Team member feedback.
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Consistently rated 4.7–4.9/5 for global enablement programmes.
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Selected for Cisco’s Accelerated Development Program (ADP) for high-potential leaders.
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I’m proud to have received consistent praise from colleagues, leaders, and partners throughout my career. Their words highlight my approach to leadership, innovation, and collaboration. Read all 20+ LinkedIn recommendations.
Projects
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Divi Product Launch
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